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Trade Secrets

March '17

Date:    Wednesday, March 1, 2017


In February, NBC 10 News at 6pm became New England’s #1 rated 6pm newscast, and NBC 10 News at 7pm became America’s #1 rated 7pm newscast. Your trust in WJAR NBC 10 is an honor. A huge thank you for turning to 10!




This season, we launched our new Claddagh Charm Bangle benefiting Boston Celtics Shamrock Foundation. In celebration of this launch, the Boston Celtics teamed up with us to honor the partnership and share the excitement with fans during the Celtics vs. Hawks game.

As part of the evening’s festivities, SVP of Culture and Community, Nicki Maher, took part in a pre-game interview with the DraftKings to talk about the launch of the new Claddagh Charm Bangle, and also what it means to be partnered with such an amazing community like the Boston Celtics.

At halftime, Shamrock Foundation was presented with a check totaling $645,000, the donations from the Celtic Knot Charm and Kindred Cord Shamrock. Additionally, a lucky row was selected to win the new Claddagh Charm Bangle. Team (+) Impact was also on hand to further support the Shamrock Foundation through the 50/50 raffle. We are proud to announce our volunteers were able to raise $4,545!


The Chanler at Cliff Walk

The Chanler at Dusk

Newport Polo is thrilled to announce The Chanler At Cliff Walk as the official lodging sponsor of the Jamaican Polo Team.  The Chanler will be part of the August 19th festivities as headquarters for a team beloved by fans and players alike.  The Jamaicans will enjoy the stunning views overlooking Newport's Cliff Walk, in beautiful accommodations housed in one of the Newport's renown Mansions, with superb dining, and convenient location within easy reach of Newport's great offerings.  Built as a private home, and host to notables such as poet Henry Wadsworth Longfellow and President Theodore Roosevelt, today, the hotel creates a unique blend of contemporary serenity gilded by the elegance of Newport's historic past. 

To make The Chanler the destination for your next Newport visit, make a reservation today: www.thechanler.com


Low-income students and their families who lack digital literacy skills and an internet connection at home struggle to keep pace with their peers in the classroom, as nearly all students (96.5 percent) say they are required to use the internet to complete homework assignments outside of school.*  Today Cox Communications and the American Library Association (ALA) announced a new partnership that will strengthen and expand Cox’s commitment to connecting low-income students and their families with technology, providing a stronger foundation for success in the classroom, in continuing education and in job opportunities.  Through this new partnership, more low-income families will have access to digital literacy training and resources in their local libraries and online at www.digitallearn.org.

In addition to a pilot program of enhanced digital literacy training and resources for families and library patrons, rolling out in Tucson, Arizona, Topeka, Kansas and Baton Rouge, Louisiana, the Cox Connect2Compete program offers discounted internet service for families with at least one K-12 student living in public housing, qualifying for a free or reduced school lunch through the National School Lunch Program, Temporary Assistance for Needy Families (TANF) or the Supplemental Nutrition Assistance Program (SNAP).  According to a 2015 Cox survey, more than half of students are more interested in school and have improved grades after enrolling in Connect2Compete.  Families enrolled in Connect2Compete also have free access to more than 500,000 Cox WiFi and Cable WiFi hotspots across the country, in cities like New York, Chicago and Los Angeles.


Stella Artois 

A Scene from

Stella Artois and National Geographic announce Crystal Moselle’s documentary “Our Dream of Water” – a film spotlighting the effects of the global water crisis, making its world premiere on National Geographic on March 22 at 6:00 p.m. EST/PST in celebration of World Water Day. The documentary was commissioned by Stella Artois as a part of the “Buy A Lady A Drink” campaign, an ongoing partnership with Water.org to help provide clean water for people in the developing world. The film will debut during an exclusive showing at the Metrograph Theater tonight in New York City.

Directed by 2015 Sundance Grand Jury Prize Winner Crystal Moselle, “Our Dream of Water” focuses on the stories of women in Haiti, Peru and Kenya and their daily struggle to find clean, safe water.  Their stories are representative of the 663 million people around the world who lack access to safe water, to help raise awareness of the global water crisis. Water.org served as an advisor on the project.  Read More...


Atria Senior Living

Our residents are the wisest people we know. We’ve learned from them that the wiser you are, the more you realize just how much more there is to know. You appreciate mystery and discovery. That’s curiosity. 

Curiosity is often associated with childhood, but it motivates and invigorates people throughout their entire lives. Curiosity leads to greater well-being because it helps give us purpose. The promise of learning something we didn’t know, meeting someone interesting or discovering a new passion keeps us moving forward. 

We wanted to offer our residents ways to explore and learn new things about themselves, others – and the world in general. Inspired by them and their 1.8 million combined years of experience, we created The Wisdom of Curiosity – a book and planner that provides the framework for an entire year’s worth of meaningful opportunities. 

Join us on our blog and social channels as we follow our residents along their journey throughout 2017 as they explore, learn and grow through weekly challenges.